6 Ways for Students to Implement Digital Marketing for Campaigning Paper Upcycling with Royal Golden Eagle

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RGE Blog Competition – Paper Upcycling

Digital marketing is currently booming in Indonesia, especially for the young generation. The use of digital marketing currently focuses on the business campaign to promote products, persuade the customers, and to make conversion. However, what if digital marketing will be used to campaign about the environment? 

With the development of technology in Indonesia, technology can help the life of a country especially in the industrial field, education field, even in daily life. However, as time goes by, the technology that we use regularly will affect the environment. In this case, the use of paper is overwhelming to the point that we need to pay attention to recycling to keep sustainable living in a healthy environment. 

Most people are already aware about recycling, but still unfamiliar with the term upcycling. While recycling needs a longer process and experts in some cases, upcycling can be done by an individual or anyone who has the willingness to learn and practice. So, what is paper upcycling?